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Serving the North American market, Lift and Access Magazine utilizes the print medium to deliver in-depth reporting on products, trends, technical and safety issues as they relate to self-propelled, truck and trailer-mounted aerial work platforms; telescopic handlers and straight-mast rough-terrain forklifts; and boom trucks, RT, AT, and Truck Cranes (less than 100 tons in capacity) and all other lifting devices found to be appropriate. The goal of Lift and Access Magazine is to become the No. 1 choice among an established but growing North American readership. |
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Meet Our Staff
Guy Ramsey - Publisher
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Email:
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gramsey@maxcapmedia.com
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Phone:
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602-368-8552 Office / 602-740-9451 Cell
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Mail:
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12406 N 32nd St, Ste 103
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Phoenix, AZ 85032
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Guy Ramsey has been involved in many aspects of the lifting equipment industry, including equipment sales, service, and rental, which included owning his own rental company in Tampa, Fla. More recently, as president of Ramsey Management Services, he has worked as an independent consultant to OEMs and distributors regarding operational and product development issues; represented dozens of successful sellers during the consolidation of the equipment rental distribution in the 1990s; and established himself as an expert witness for product liability and business practice and standards cases. He is also president of R&R Leasing, Inc., a company established to help seed the growth of new independent lift rental companies.
During the 1990s, Guy began publishing The Lift Leader magazine, which became a leading industry source for product information. In conjunction with this, he established the highly regarded Rodeo, an annual event that brings together competing lift equipment products for a group evaluation. In addition, he previously served as the Editor-at-Large and lead columnist for other North American lifting equipment publications and e-newsletters.
Barbara Benton - Vice President of Operations
Barbara Benton has worked in trade publishing since 1994, gaining experience in both the creative and business aspects of publishing, including graphic design and circulation management. Familiar with the construction industry, she most recently worked for a national trade publisher serving the construction market among others.
Barbara has first-hand experience working closely with customers to design and implement new and innovative advertising and marketing strategies and the ability to customize solutions to unique advertising needs.
She earned a degree in Business Advertising from Iowa Central Community College in Fort Dodge, Iowa, where she resides with her husband and two children.
Mark Bridger-Director of Business Development
Mark Bridger has over 20 years of experience working in the media industry. He has worked across a number of industrial business-to-business magazines, including Cranes Today, Hoist, and Overhead Cranes & Hoists magazines.
Mark also has an extensive knowledge of launching, and directing trade exhibitions as well as experience in organizing conferences.
Since his start with Maximum Capacity Media in 2009, he has helped launch the company's first-ever trade show and combined conference, www.REACHExpo2010.com.
Tracy Bennett - Editorial Director
Tracy Bennett has been writing about lifting equipment and its applications since 1992. She has served as editor of Crane Hot Line since 2006 and currently supervises editorial production of Lift and Access and Industrial Lift and Hoist magazines. During the 1990s, she was editor of CraneWorks and Lift Equipment magazines. In addition to her editorial expertise, her experience includes program development and execution of lifting equipment rodeos; service in several industry associations; and moderator for various industry panel discussions.
Tracy earned her Bachelor's of Journalism degree at the University of Missouri-Columbia.
Katie Parrish - Editor-In-Chief
Katie Parrish has been a writer and editor for five years, focusing on the lift equipment industry for the past three years. As the former managing editor of Lift Equipment and CraneWorks magazines and Lift Leader e-newsletter, she has developed timely content to meet the needs of lift equipment owners and operators.
Katie earned her Bachelor's Degree in Journalism from the University of Central Florida.
Tracy earned her Bachelor's of Journalism degree at the University of Missouri-Columbia.
Lucy Perry - Senior Editor
A trade journalism veteran, Lucy Avera Perry has spent more than a decade in transportation and construction publishing and marketing. She served for seven years as Associate Publisher and Managing Editor of Asphalt Contractor Magazine, where she brought cutting-edge information on equipment and technology to the asphalt road construction industry, wrote how-to articles that became hot-mix industry training material, and gave another voice to issues in transportation construction. She also served as Editor and Publisher of Bridge Builder Magazine, and helped develop the Asphalt Construction Expo (ACE). In addition to transportation construction, Lucy also has written articles and edited newsletters in the areas of agricultural construction, real estate, and business marketing.
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