September 3, 2009 – International Construction and Utility Equipment Exposition (ICUEE) attendees can now download an application specifically to keep them up to date on the trade show floor.

The “Follow Me” application is the first of its kind of interactive Smart Phone applications designed specifically for the trade show industry featuring real time show alerts from trade show organizers and interactive floor maps. The application helps organize and schedule trade show information on the fly or download it to a phone. Instead of carrying exhibitor marketing material and brochures around the show, the application allows you to simply download them to your phone.

In addition, the Follow Me application allows navigation using interactive trade show floor maps and connects users to coupons from local merchants for discounts.

iPhone and iPod Touch users can download the application here.

All other smart phones, just point your mobile browser to http://m.core-apps.com/icuee09.

Click here for a PDF with more information on the application.