
ConExpo, IFPE Named to U.S. International Buyer Program
April 16, 2010
— ConExpo-Con/Agg 2011 and the co-located
International Exposition for Power Transmission
(IFPE) 2011 have been named to the U.S. government's International Buyer
Program (IBP). The IBP is designed to boost international attendance at
U.S.-based trade shows and create international business opportunities for show
exhibitors. A select number of U.S. trade shows, in industries with export
potential, receive the IBP designation each year from the Department of
Commerce. The next ConExpo-Con/Agg and IFPE will be held March 22-26, 2011 at
the Las Vegas Convention Center in Las Vegas, Nev.
Under the IBP, the
government will assist show promotion through its worldwide network of embassies
and consulates as well as recruit official trade delegations to attend. The IBP
also provides exhibitors with practical, hands-on assistance such as export
counseling and market analysis. A "matchmaking" service will bring together
international buyers with exhibitors interested in expanding their export
business.
"ConExpo-Con/Agg and
IFPE serve as the global gathering place in North America for our industries,
and this IBP support helps facilitate invaluable face-to-face conversations
between buyers and sellers from around the world," stated IFPE Show Director
Melissa Magestro.
"International trade
connections are especially important in today's economy, and IBP selection
reinforces our shows' value as a quality destination to conduct business,"
stated Megan Tanel, AEM's vice president exhibitions and
events.
Tanel said that AEM
continues to meet with U.S. officials to try to improve the visa application
process for international show participants. "This issue affects international
attendance at all U.S.-based AEM shows. We commend the Commerce Department for
launching a task force to review challenges faced by qualified customers trying
to enter the U.S. to conduct business," Tanel stated.
Under the IBP,
ConExpo-Con/Agg and IFPE will:
♦ Provide multi-language
show informational materials (print and online) and assistance to international
delegations with travel, housing and registration;
♦ Offer simultaneous
interpretation of select show education sessions in major world
languages;
♦ Operate a show
International Trade Center (ITC) in a convenient location onsite with
multi-lingual interpreters, a message center, phone/fax/e-mail access, and
private meeting rooms; ♦ Produce a special show
Export Opportunities Guide (print and electronic) with information on exhibitors
interested in doing business globally through export sales, agency
relationships, distributor investment and joint ventures. The guide will be
available at the shows and also distributed to U.S. Department of Commerce
international posts.
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