IronPlanet Reports Record 2011 Sales

IronPlanet, Pleasanton, Calif., reported record annual sales in 2011, with gross merchandise volume (GMV) exceeding $568 million, an increase of 15 percent over 2010. In 2011, IronPlanet conducted a record 114 auctions worldwide, an increase of approximately 16 percent over 2010. Through IronPlanet’s marketplace, over 37,000 items were sold, up approximately 14 percent over 2010.

IronPlanet averaged more than 10,000 new user registrations a month in 2011, a 13 percent increase over 2010. Approximately 40 percent of items sold received international bids and 22 percent of the items were sold to buyers outside of the U.S.

During its first onsite and online auction from February 21-24, IronPlanet sold more than $50 million of GMV with more than 42,000 attendees from 146 countries. The four-day sale was IronPlanet’s largest auction in company history.