Genie is inviting customers to pose their questions on certified pre-owned equipment during its upcoming “Ask Me Anything” (AMA) event on Sept. 17-21.
On Sept. 17, Genie, headquartered in Redmond, Washington, will post a prompt on the Genie Aerial Pros AMA Event page and social media to garner questions. The post will stay open, or “live,” for questions and comments through Sept. 21. The goal of this seventh Genie AMA event is to give customers an opportunity to ask Genie questions about how to better manage mixed fleets in order to maximize their business’s rental return on invested capital (rROIC).
“This event will focus on giving customers details how owning and operating certified pre-owned equipment benefits their business,” says Mitch Ely, Genie director of North American services, Terex AWP. “In North America, we recently announced our new Genie Certified Pre-Owned Program, offering our customers an innovative way to economically maintain a blended fleet of older and new equipment to meet the changing demands of their rental customers.”
Ely says that by providing factory-approved used equipment at a percentage of the original equipment cost, Genie is able to improve return on invested capital, as well as drive the residual values of Genie equipment fleet up.
“It’s a smart, cost-effective fleet management solution,” Ely says.
According to Ely, there are two key elements of the Genie Certified Pre-Owned Program: Genie Certified Reconditioned Equipment and Genie Certified Used Equipment.
Combined with new equipment programs, certified pre-owned programs will help customers realize a higher rROIC over the entire lifecycle of their aerial rental fleets. To highlight these benefits, this next Genie AMA event will explain to customers how they can take advantage of expanded equipment opportunities when trading in, purchasing or reconditioning equipment.
Ahead of this event, Genie encourages customers and key stakeholders to gain preliminary information on this topic through a video presentation, which can be accessed through the Genie AMA Event Presentation. Additional information and resources can be found at aerialpros.genielift.com.
Once questions are posted and reviewed, Genie will post responses from its team members, including engineering and safety experts, to the questions. Customers wishing to participate in the AMA event, or simply to follow the questions and responses, can access the Genie Aerial Pros website in a variety of ways, including the dedicated website aerialpros.genielift.com, as well as via www.genielift.com and through the company’s social media pages: Facebook (GenieLift), Twitter (@GenieLift), LinkedIn (Genie Industries) and Instagram (@genie_lift).
For more information on Genie products and services, visit www.genielift.com.