VIRGINIA BEACH, Va. – Haulotte Americas appointed Shawn Boone to the position of independent sales firm manager.
In this newly created position, Boone’s work will be focused on supporting the independent rep firms within their territories.
“This is an exciting step for Haulotte as we grow our customer relationships in North America,” said Carlos Hernandez, executive managing director. “Shawn will help support our independent sales rep program that has seen so much success over the past two years.”
Boone, 46, has a master’s degree in business administration as well as a bachelor’s degree in sociology. He comes to Haulotte with equipment sales and marketing management experience at Kubota Tractor Corporation and CNH Industrial.
“Shawn brings a sales and marketing background to this position that will provide market insight to our representative firms and speed our reaction to customer needs,” said Steve Watts, vice president of sales. “This new position will make us more responsive to our customers as well as our sales partners.”