Palfinger Group has sold its service body business in North America to Reading Truck Group.
The purchase agreement transfers the service body distribution and upfitting business at four locations to Reading Truck Group, which will assume the customer commitments and specified assets at four PalFleet sites: Council Bluffs, Iowa, Indianapolis, Ind., Louisville, Ky., and Nashville, Tenn. The transaction is expected to close in March 2017.
Omaha Standard LLC will exit the service body business and continue the manufacturing and marketing of Palfinger core products, primarily Palfinger brand PAL Pro mechanics bodies, telescopic service cranes, and liftgates.
The future strategic direction of PalFleet will include a strong focus on those core products, in addition to the sales, installation, and service of Palfinger articulating cranes and truck-mounted forklifts through its remaining locations.
With a strong commitment to those core products, Palfinger will provide a differentiating value proposition to key market segments in North America. Such a focused strategy allows for future growth of those competitive product lines.
The service body has been part of the Palfinger product portfolio since 2008, when it was acquired as part of Omaha Standard. In the course of the restructuring measures launched in 2016, the decision was made to optimize the product portfolio and focus on the core business. The transaction with the Reading Truck Group will support the restructuring process.
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