Sales Strong for ConExpo 2014 Exhibit Sales

Exhibit space sales for the 2014 CONEXPO-CON/AGG and IFPE expositions are still going strong and continue to outpace the previous two show cycles. The co-located ConExpo-Con/Agg and IFPE shows will be held March 4-8, 2014, at the Las Vegas Convention Center.

 

“Considering our industries are not fully back up to speed after the recession, we are gratified by the value placed on our shows by our members and exhibitors,” said Megan Tanel, ConExpo-Con/Agg show director and AEM vice president exhibitions and events. Tanel said that exhibit space sales are tracking 40 percent ahead of a comparable time in the 2011 show cycle, and 20 percent ahead of the record-breaking 2008 event.

 

“Exhibitor engagement is key; we strive to develop a strong connection with our exhibitors and a fuller understanding of their exhibiting objectives,” explained Melissa Magestro, IFPE show director and AEM senior director exhibitions.

 

AEM offers exhibitors show education and planning information plus marketing and branding opportunities to help them more effectively reach customers and help ensure a successful show experience. AEM outreach includes:

• Multi-day Exhibitor Education Meeting in May 2013 in the centrally-located Chicago O’Hare airport area, supplemented by targeted education sessions throughout the show cycle
• Sponsorship Program with new and multi-level – and customizable – options
• Exhibit Suites – in Las Vegas Hotel (formerly Hilton) and Riviera - as another way to reach customers
• Exhibitor Booth Promotion Kit with customizable tools including direct mail, banner ads, online listings, e-mails, show ads, post cards, and public relations and social media outreach
• Monthly Exhibitor Insider newsletter with timely show information and planning tips
• Online, mobile and other technology tools to better connect with attendees as well as track ROI from the events

 

Exhibitors will receive more information on these show features as the planning cycle progresses.