Terex AWP Appoints New Product Managers | Construction News

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Terex Aerial Work Platforms (AWP), a business segment of Terex Corp., has appointed Karen Stash as senior product manager and Mark Powell as product manager.

Stash will lead the team responsible for Genie scissor lifts, portable units, trailer-mounted booms, and Terex light towers. She will report to Brad Allen, vice president, global engineering and product management. Powell will manage Genie scissor lifts and assist in the development of new products to meet ongoing customer needs and report to  Stash.

Allen said of Stash: “Karen’s deep experience managing cross-functional activities for global products in technical and business environments will be a tremendous asset for us. As a longtime user of our lifts and booms, she is very familiar with our product line and the importance we place on our customers. Karen will be an integral part of our team.”  

Prior to joining Terex AWP, Stash was the vice president of engineering at BioVantage Resources. In addition, she worked at Microsoft for 10 years as the founder and president of a device certification corporation, and was the worldwide lead of risk reduction across the supply chain in the manufacturing and operations group. She also spent 11 years with Weston Solutions, a Pennsylvania-based engineering firm. She earned her Bachelor of Science degree in math and physics from Union College and has a Master of Science degree in environmental science and business management from Oregon State University.

Stash said of Powell: “Mark brings extensive experience managing and enhancing product portfolios to Terex AWP. He understands our customers, their needs, and will play an essential role in creating new opportunities for them and the product line.”

Powell joins the Terex AWP team after working for Flow International, a manufacturer of ultrahigh-pressure waterjet technology and robotics equipment, where he served as a product manager. Prior to that, Powell held a variety of marketing roles at Hewlett-Packard, Agilent Technologies and Tektronics. He holds a Bachelor of Science degree in electrical engineering from the University of Washington.