genie lift

Genie Names New Parts, Services Vice President

Date: 28-08-2018 / Author: kscally
Genie Matt Treadwell

REDMOND, Wash. – Genie named Matt Treadwell as the new vice president of parts and services for Terex AWP.

In this new role, Treadwell will work alongside the Terex global parts team to oversee parts and services activities worldwide for the Terex AWP business segment, driven by the Genie brand.

Genie Redefines The Digital Customer Experience

Date: 16-01-2018 / Author: fmotz

Redesigned to provide customers easy access to information, Genie, a Terex brand, redefines the digital customer experience with the relaunch of its online properties, including, Genie® used equipment, as well as the Genie Lift Pro™ Operator Training and Genie Tech Pro™ Service Training sites, in North America.

Terex AWP Names Arjun Mirdha as New Chief Commercial Officer

Date: 10-10-2017 / Author: fmotz
Arjun Mirdha

Arjun Mirdha has been appointed to the position of Genie Chief Commercial Officer for Terex Aerial Work Platforms (AWP). In this newly created role, Mirdha will have global responsibility for all aspects of the commercial side of the Terex AWP business for the Genie® brand, including sales; commercial operations; marketing; parts; services and lifecycle solutions. Mirdha will be based in Redmond, Wash., and assumes the role effective immediately.


Genie Unveils New Generation of Boom Lifts

Date: 14-09-2016 / Author: kparrish
genie boom lift

Terex AWP announces its new generation of boom lifts, the Xtra Capacity XC Series. All Genie XC booms combine the benefits of a dual-envelope design to provide an unrestricted range of motion with a platform capacity of 660 lbs. and a restricted operating envelope capacity of 1,000 lb. To support additional weight on the platform, Genie XC booms are engineered with an updated boom structure that boasts increased performance, range of motion and envelope control, as well as a robust jib capable of easily handling the standard 1,000-lb. maximum capacity.

Genie Unveils 135-Ft. Telescopic Boom Lift with Extra Capacity

Date: 14-09-2016 / Author: kparrish
genie boom lift

This week, Terex AWP introduced the 135-ft. Genie SX-135XC self-propelled telescopic boom lift. The first model in the new Genie Xtra Capacity (XC) family, the Genie SX-135XC boom lift has 90-ft of outreach, a 660-lb. unrestricted lift capacity, the ability to work 19'8" below grade, and a 12'11" x 13'6" compact footprint.

Genie Celebrates 50th Anniversary in 2016

Date: 24-02-2016 / Author: kparrish
genie boom lift

Genie, the Aerial Work Platforms segment of Terex Corporation, celebrates its 50th milestone anniversary this year. 

Terex AWP to Open New Redmond Facility This Month

Date: 02-12-2015 / Author: kparrish
terex awp

This month, Terex Aerial Work Platforms (AWP) will open the doors to its new Redmond, Wash., facility. The powered access-equipment manufacturer will consolidate buildings to provide more than 100,000 sq. ft. of work space for its more than 400 team members. 

Genie Introduces Electric Articulating Boom Lift for North America

Date: 20-03-2015 / Author: kparrish

Genie introduced its first entirely new compact, lightweight electric Z-boom lift to the North American market  last month at The Rental Show. Designed for both indoor and outdoor maintenance applications, the new Genie Z-33/18 boom lift is suited for tasks on sensitive surfaces where space or floor load is restricted.