BKT's new website is now online after an in-depth restyling and redesign. From interactive graphics to multi-specialized content, the new platform delivers a comfortable and user-friendly environment with no lack of exclusive content and constantly updated information.
Each product page is enriched with consistently detailed and useful information, including videos of products in action, data sheets, exclusive case studies, and insights that help users choose the best tires for their needs.
Immersive Experience
The website's revamped aesthetics follows the latest digital trends while maintaining BKT's brand identity.
The new website features specific hubs for the three main sectors: Agriculture, OTR, and Industrial.
This segmentation allows users to be fully immersed in their field of expertise through multi-specialized navigation and exclusive information, including products, events, and updated news.
Blogs at the Core
The blog section, a key part of the BKT website, remains prominent but with a new look and style, with weekly insights from BKT employees. In addition to showcasing the BKT Universe, the blog leads users through readings, reports, interviews, and more.
Past and Future
In the new site, BKT shares knowledge about environmental issues that affect the future of our planet.
The expansion of the space dedicated to sustainability shows BKT's increasing focus on innovation as a key objective for putting our planet and the people who live on it at the center of business.
BKT's sustainability approach addresses a number of different causes, including working to reduce their carbon footprint and discovering more sustainable materials.
The new site shows not only products but also social missions and projects around the world.
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