Sinoboom Opens North American Regional Headquarters

Sinoboom North America

Sinoboom, a Chinese manufacturer of mobile elevating work platforms, has opened a North American regional headquarters in Houston.

The new location is part of the parent company’s global marketing and support strategy.

Susan XU, general manager of parent company Sinoboom Intelligent Equipment, said that the company is delighted that Sinoboom North America LLC has been able to complete this auspicious stage in its development on time.

The new facility will be used to receive scissor lifts, boom lifts, and other types of mobile elevating work platforms (MEWPs), also known as aerial work platforms, from the company’s extensive range of products. Sinoboom started production more than 12 years ago and was the first Chinese company to design and build its own booms. It is now a leader in the production of all kinds of MEWPs.

“We have chosen to locate in Houston, Texas because of its unrivalled transportation links and close connections to major commercial activities” said Kolin Kirschenmann, CEO of Sinoboom North America. He added, “We are now finalizing a full team to support our customers across the U.S. and Canada and look forward to success!”

The Texas facility is now waiting for the imminent arrival of its first consignment from Sinoboom’s modern factories in Changsha, China. All equipment will be thoroughly checked and prepared before being transported to customers across North America.