Southern California Partnership for Jobs Rebrands

Southern California Partnership for Jobs Rebrands

The Southern California Partnership for Jobs (SCPFJ) has rebranded itself as Rebuild SoCal Partnership (RSCP).

RSCP has undertaken the effort to better reflect the partnership’s main function and growth since its inception in 2014.

“We felt it was time for a new look to reflect our growth,” said Rebuild SoCal Partnership Executive Director, John Hakel. “Rebuild SoCal matches the Partnership motto: ‘Infrastructure is Essential.’”

The rebranding show across the board, with the most important categories being the website, logo, and email addresses.

Rebuild SoCal Website – Rebuild SoCal Partnership has officially migrated its website to www.rebuildsocal.org. The updated website consists of many exciting features including RSCP’s award-winning SB1 video docuseries and an entirely new section which includes a comprehensive list of projects in various categories throughout Los Angeles, Orange County, Riverside and San Diego counties and more.

Rebuild SoCal Partnership Logo – Rebuild SoCal has redesigned its logo to coincide with its new name while incorporating the distinctive orange PMS color and name, a hallmark of the previous logo. The new logo incorporates the “Partnership” moniker which was so integral to the organization’s old name while adding a sense of modernity.

Email addresses – All Rebuild SoCal email addresses will now be first names followed by the rebuildsocal.org domain. Emails addressed to the socalworks.org domain will automatically be forward to the new address. 

The Rebuild SoCal Partnership, (RSCP) represents 2,750 construction firms and more than 90,000 union workers in all 12 Southern California counties.

Based in Anaheim, RSCP works with elected officials and educates the public on the continued need for essential infrastructure funding including airports, rail, roads and bridges and water and ports. 

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