Manitex International, Inc., Bridgeview, Ill., has received orders for cranes and specialized forklifts valued at $7.6 million for shipment during the first half of 2010. Some $3.7 million of the total is for Manitex cranes, expected to ship by the end of the first quarter 2010; $1.9 million is for specialized forklift products, to be shipped to international customers by the end of the first half 2010; and $2.0 million for the company’s new Badger rough-terrain crane.
"Our strategy of targeting niche markets and specific customer needs has resulted in the consistent flow of orders for our products during the second half of this year, said Scott Rolston, senior vice president, sales and marketing. “These fourth-quarter bookings are for boom truck cranes, and we're particularly pleased to see a continuation of orders within the railroad sector at Badger, our most recent acquisition, with its new rough-terrain crane.”
Rolston said response to Manitex’s recent introduction of the model 50155S crane has been strong, and this model makes up about 25 percent of the recent boom-truck crane order. “These are being generated from increased activity in the powerline construction segment, where our equipment is designed to provide value to contractors and high performance to the end-users in this arena.”
Rolston said that new orders associated with the company’s recently-announced distribution agreement for United Arab Emirates and The Kingdom of Saudi Arabia makes up part of the first round of equipment deliveries. “The response to our new Badger rough-terrain crane from railroad customers has also been very encouraging and these new orders provide further validation to our niche market strategy and the potential for this crane.”
Mark Aldrovandi, who is responsible for Manitex Liftking's international and military forklift sector, said the majority of the $1.9 million in new orders for specialized forklifts has been received under a long-term supply agreement announced in July. “These forklifts, fourth-quarter bookings, are due for shipment at the end of the second quarter of 2010,” said Aldrovandi. “Initial shipments to our international customer were made under this contract in third quarter 2009, and the quick receipt of additional orders reflects customer satisfaction with this specialized product.”
Lift & Access is part of the Catalyst Communications Network publication family.
