Franna, a global pick-and-carry crane manufacturer, has appointed Vianney Largillier as regional sales manager for North America. The role focuses on expanding market development, customer engagement and distributor support across the region.
Largillier brings experience in crane sales, equipment rental and construction. He most recently worked with Maeda Mini Crane in the United States, where he supported rental channel development and customer relationships with contractors and end users.
Originally from France, he started his career in heavy construction before moving into equipment rental and crane sales. His background includes hands-on field experience working with lifting equipment applications.
In his new role, Largillier will work directly with contractors and rental companies while supporting distributors and increasing awareness of pick-and-carry crane applications across North America.
Franna Sales Director Peters Koschel said, “Franna has established a foundation in North America, and our focus is now on expanding market adoption and supporting customers in the field. Vianney brings a practical, solution-focused approach and a strong understanding of how equipment is used on site. His experience working closely with rental companies and end users will be important as we continue to grow the business in this region.”
Largillier said, “My approach is simple – understand the job, be on site with the customer and find the right solution. That might mean demonstrating the machine, supporting training or working through the application in detail. There is a real opportunity to show how pick and carry cranes can improve safety and efficiency on North American jobsites, and I’m looking forward to working closely with customers to build that understanding.”
Franna entered the North American market with the AT24 US and later expanded its lineup with the FR19 US and AT44 US models. The company provides parts and service support through the Terex Louisville facility.
Jun 29, 2026
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